diff --git a/docs/conf.py b/docs/conf.py
index 398a21f..a78f47a 100644
--- a/docs/conf.py
+++ b/docs/conf.py
@@ -55,10 +55,10 @@ author = 'Lab Digital BV'
 # built documents.
 #
 # The short X.Y version.
-version = '0.10.3'
+version = '0.10.4'
 
 # The full version, including alpha/beta/rc tags.
-release = '0.10.3'
+release = '0.10.4'
 
 # The language for content autogenerated by Sphinx. Refer to documentation
 # for a list of supported languages.
diff --git a/setup.cfg b/setup.cfg
index 9c907f7..0752f14 100644
--- a/setup.cfg
+++ b/setup.cfg
@@ -1,5 +1,5 @@
 [bumpversion]
-current_version = 0.10.3
+current_version = 0.10.4
 commit = true
 tag = true
 tag_name = {new_version}
diff --git a/setup.py b/setup.py
index f83e808..6c27e71 100644
--- a/setup.py
+++ b/setup.py
@@ -32,7 +32,7 @@ with open('README.rst') as fh:
 
 setup(
     name='wagtail-personalisation-molo',
-    version='0.10.3',
+    version='0.10.4',
     description='A forked version of Wagtail add-on for showing personalized content',
     author='Praekelt.org',
     author_email='dev@praekeltfoundation.org',