diff --git a/assets/js/src/settings/tabs.js b/assets/js/src/settings/tabs.js
index 479e15be97..948dc68416 100644
--- a/assets/js/src/settings/tabs.js
+++ b/assets/js/src/settings/tabs.js
@@ -70,6 +70,14 @@ define(
 
         // show "save settings" button
         jQuery('.mailpoet_settings_submit').show();
+
+        MailPoet.trackEvent(
+          'User has clicked a tab in Settings',
+          {
+            'MailPoet Free version': window.mailpoet_version,
+            'Tab ID': tab
+          }
+        );
       }
     }));
 
diff --git a/lib/Twig/Functions.php b/lib/Twig/Functions.php
index 83d014cb06..e50fe2844f 100644
--- a/lib/Twig/Functions.php
+++ b/lib/Twig/Functions.php
@@ -131,7 +131,7 @@ class Functions extends \Twig_Extension {
   }
 
   function getMailPoetPremiumVersion() {
-    return (defined('MAILPOET_PREMIUM_VERSION')) ? MAILPOET_PREMIUM_VERSION : 'N/A';
+    return (defined('MAILPOET_PREMIUM_VERSION')) ? MAILPOET_PREMIUM_VERSION : false;
   }
 
   function getWPTimeFormat() {
diff --git a/views/layout.html b/views/layout.html
index 6e86042c99..16d6abc341 100644
--- a/views/layout.html
+++ b/views/layout.html
@@ -45,7 +45,7 @@ jQuery('.toplevel_page_mailpoet-newsletters.menu-top-last')
   var mailpoet_date_format = "<%= wp_datetime_format()|escape('js') %>";
   var mailpoet_time_format = "<%= wp_time_format()|escape('js') %>";
   var mailpoet_version = "<%= mailpoet_version() %>";
-  var mailpoet_premium_version = "<%= mailpoet_premium_version() %>";
+  var mailpoet_premium_version = <%= json_encode(mailpoet_premium_version()) %>;
   var mailpoet_analytics_enabled = <%= is_analytics_enabled() | json_encode %>;
   var mailpoet_analytics_data = <%= json_encode(get_analytics_data()) %>;
 </script>
diff --git a/views/settings.html b/views/settings.html
index 903f9fffb0..9b91555b43 100644
--- a/views/settings.html
+++ b/views/settings.html
@@ -97,6 +97,19 @@
               "<%= __('Settings saved') | escape('js') %>",
               { scroll: true }
             );
+            MailPoet.trackEvent(
+              'User has saved Settings',
+              {
+                'MailPoet Free version': window.mailpoet_version,
+                'Sending method type': settings_data.mta_group || null,
+                'Sending frequency (emails)': settings_data.mta_group != 'mailpoet' && settings_data.mta && settings_data.mta.frequency && settings_data.mta.frequency.emails,
+                'Sending frequency (interval)': settings_data.mta_group != 'mailpoet' && settings_data.mta && settings_data.mta.frequency && settings_data.mta.frequency.interval,
+                'Sending provider': settings_data.mta_group == 'smtp' && settings_data.smtp_provider,
+                'Sign-up confirmation enabled': (settings_data.signup_confirmation && settings_data.signup_confirmation.enabled == true),
+                'Bounce email is present': (settings_data.bounce && settings_data.bounce.address != ""),
+                'Newsletter task scheduler method': (settings_data.cron_trigger && settings_data.cron_trigger.method)
+              }
+            );
           }).fail(function(response) {
             if (response.errors.length > 0) {
               MailPoet.Notice.error(
diff --git a/views/settings/mta.html b/views/settings/mta.html
index e555ad19df..bc6f87a57f 100644
--- a/views/settings/mta.html
+++ b/views/settings/mta.html
@@ -724,6 +724,7 @@
             "<%= __('The email has been sent! Check your inbox.') | escape('js') %>",
             { scroll: true }
           );
+          trackTestEmailSent(true);
         }).fail(function(response) {
           if (response.errors.length > 0) {
             MailPoet.Notice.error(
@@ -731,6 +732,7 @@
               { scroll: true }
             );
           }
+          trackTestEmailSent(false);
         });
       });
 
@@ -858,6 +860,24 @@
       // render sending frequency form
       $('#mailpoet_smtp_provider').trigger('change');
       $('#mailpoet_web_host').trigger('change');
+
+      function trackTestEmailSent(success) {
+        MailPoet.trackEvent(
+          'User has sent a test email from Settings',
+          {
+            'Sending was successful': !!success,
+            'Sending method type': mailer.method,
+            'MailPoet Free version': window.mailpoet_version
+          }
+        );
+      }
+
+      $('.mailpoet_sending_methods_help a').on('click', function() {
+        MailPoet.trackEvent(
+          'User has clicked to view the sending comparison table',
+          {'MailPoet Free version': window.mailpoet_version}
+        );
+      });
     });
 
     function setProviderForm() {
diff --git a/views/settings/premium.html b/views/settings/premium.html
index df1f756f63..155f505c69 100644
--- a/views/settings/premium.html
+++ b/views/settings/premium.html
@@ -146,6 +146,13 @@
               .attr('href', response.meta.premium_activate_url || '#');
             $('.mailpoet_premium_activate').show();
           }
+          MailPoet.trackEvent(
+            'User has validated a Premium key',
+            {
+              'MailPoet Free version': window.mailpoet_version,
+              'Premium plugin is active': response.meta.premium_plugin_active
+            }
+          );
         }).fail(function(response) {
           if (response.errors.length > 0) {
             $('.mailpoet_premium_key_invalid').text(
@@ -153,6 +160,13 @@
             );
             $('.mailpoet_premium_key_invalid').removeClass('mailpoet_hidden');
           }
+          MailPoet.trackEvent(
+            'User has failed to validate a Premium key',
+            {
+              'MailPoet Free version': window.mailpoet_version,
+              'Premium plugin is active': !!window.mailpoet_premium_version
+            }
+          );
         });
       }
 
@@ -184,6 +198,20 @@
         });
       }
 
+      $('.mailpoet_premium_install_link').on('click', function() {
+        MailPoet.trackEvent(
+          'User has installed the Premium plugin from Settings',
+          {'MailPoet Free version': window.mailpoet_version}
+        );
+      });
+
+      $('.mailpoet_premium_activate_link').on('click', function() {
+        MailPoet.trackEvent(
+          'User has activated the Premium plugin from Settings',
+          {'MailPoet Free version': window.mailpoet_version}
+        );
+      });
+
     });
   });
 </script>