diff --git a/assets/js/src/settings/new_subscriber_announcement.jsx b/assets/js/src/settings/new_subscriber_announcement.jsx
index 12dabe5fb1..fae226ed84 100644
--- a/assets/js/src/settings/new_subscriber_announcement.jsx
+++ b/assets/js/src/settings/new_subscriber_announcement.jsx
@@ -14,7 +14,10 @@ const NewSubscriberNotificationAnnouncement = props => (
     <div className="new_subscriber_notification_announcement">
       <h1>{MailPoet.I18n.t('announcementHeader')}</h1>
       <img src={props.imageUrl} width="600px" height="460px" alt="" />
-      <p>{MailPoet.I18n.t('announcementParagraph')}</p>
+      <p>
+        {MailPoet.I18n.t('announcementParagraph1')}<br />
+        {MailPoet.I18n.t('announcementParagraph2')}
+      </p>
     </div>
   </InAppAnnouncement>
 );
diff --git a/views/settings.html b/views/settings.html
index 00f590a10a..a8038576f2 100644
--- a/views/settings.html
+++ b/views/settings.html
@@ -201,6 +201,7 @@
   <%= localize({
     'reinstallConfirmation': __('Are you sure? All of your MailPoet data will be permanently erased (newsletters, statistics, subscribers, etc.).'),
     'announcementHeader': __('Get notified when someone subscribes'),
-    'announcementParagraph': __('It’s been a popular feature request from our users, we hope you get lots of emails about all your new subscribers! (You can turn this feature off if it’s too many emails.)'),
+    'announcementParagraph1': __('It’s been a popular feature request from our users, we hope you get lots of emails about all your new subscribers!'),
+    'announcementParagraph2': __('(You can turn this feature off if it’s too many emails.)'),
   }) %>
 <% endblock %>