diff --git a/assets/js/src/newsletters/types/re_engagement/re_engagement.tsx b/assets/js/src/newsletters/types/re_engagement/re_engagement.tsx
index 2a4a05e87d..e4fe97552c 100644
--- a/assets/js/src/newsletters/types/re_engagement/re_engagement.tsx
+++ b/assets/js/src/newsletters/types/re_engagement/re_engagement.tsx
@@ -5,6 +5,7 @@ import Background from 'common/background/background';
 import { Grid } from 'common/grid';
 import Button from 'common/button/button';
 import ListingHeadingStepsRoute from '../../listings/heading_steps_route';
+import Heading from '../../../common/typography/heading/heading';
 
 export function NewsletterTypeReEngagement(): JSX.Element {
   return (
@@ -14,6 +15,8 @@ export function NewsletterTypeReEngagement(): JSX.Element {
       <ListingHeadingStepsRoute emailType="re_engagement" automationId="re_engagement_heading_creation_heading" />
 
       <Grid.Column align="center" className="mailpoet-schedule-email">
+        <Heading level={4}>{MailPoet.I18n.t('selectEventToSendReEngagementEmail')}</Heading>
+
         <Button
           isFullWidth
           onClick={() => 5}
diff --git a/views/newsletters.html b/views/newsletters.html
index add4e0740d..89eb22c67e 100644
--- a/views/newsletters.html
+++ b/views/newsletters.html
@@ -254,6 +254,7 @@
     'next': _x('Next', 'Button label: Next step'),
 
     'selectEventToSendWelcomeEmail': __('When to send this welcome email?'),
+    'selectEventToSendReEngagementEmail': __('When to send this re-engagement email?'),
 
     'onSubscriptionToList': __('When someone subscribes to the list...'),
     'onWPUserRegistration': __('When a new WordPress user is added to your site...'),